BRIEFYOURMARKET
Email marketing built for estate agent lead generation
Unlock the power of historic data
Turn past interactions into future instructions with targeted, data-driven campaigns that re-engage archived contacts and uncover new opportunities in your database.
Localised email marketing
Deliver hyper-relevant campaigns tailored to your area, keeping your brand front of mind with local homeowners and driving more valuations where they matter most.
Measurable ROI
Get complete visibility of your marketing performance with real-time reporting that proves your return on investment.
Book a demo
No pressure, no sales pitch — just a quick chat to see what’s possible.
Trusted by 3000+ leading agents
Why estate agents choose BriefYourMarket
BriefYourMarket is part of Nurtur, who work with over 3,500 estate agents across the UK. That means your marketing doesn’t just stand alone – it connects into a wider ecosystem designed to help agents win instructions and grow market share.
Forget juggling multiple tools. With BriefYourMarket, everything sits under one roof: email, SMS, print, nurture sequences, surveys, reporting, and more.
Emails that convert, not just get opened
SMS that cuts through the noise and gets replies
Personalised print campaigns that land on the doorstep
Crystal-clear reporting that shows ROI at a glance
What you get with BriefYourMarket
✅ Email Campaigns & Nurture Sequences
Automated journeys that keep you front of mind from lead to completion
✅ Print Marketing
Targeted postcards and letters triggered directly from your CRM
✅ Prospecting Tools
Reach sellers, landlords and buyers with campaigns designed to convert
✅ Reporting & ROI
Tracking
Know exactly what’s working – and where to double down
Results that matter
Estate agents using BriefYourMarket see: front-of-mind with the right message, at the right time.
✅ More valuation leads flowing in
✅ Higher instruction conversion rates
✅ Increased repeat and referral business
✅ Streamlined marketing with less faff
When every instruction counts, BYM helps you stay top-of-mind with the right message, at the right time, on the right channel.
“Through BriefYourMarket’s service, they have influenced 56 valuation leads in the past 3 months”
"In Q3 we finished on 42 valuations from clicks whereas this quarter we are already on 22 valuations from clicks and only a third of the way through. We have also had a huge increase in web stats from 6,332 in Q3 to 17,156 in Q4 so far."
“Working with BriefYourMarket’s Email Marketing service has delivered fantastic results for us this year. Across Q1 and Q2, our campaigns generated 15 physical valuations, 11 instructions and an incredible 12,842 website visits. These results show just how powerful targeted, consistent email marketing can be. We’re excited to keep building on this momentum for the rest of the year.”
“Since launching our email campaigns at the end of March, BriefYourMarket has helped us generate 22 valuations—impressively, one campaign alone resulted in 7 valuation requests.”
“I’ve been thoroughly impressed with the results from this service. The team is professional, responsive, and truly understands the needs of our business. Since partnering with them, we’ve seen a significant increase in high-quality leads, directly contributing to our growth.”
“Jordan Fishwick's ongoing partnership with Nurtur continue to deliver impressive results. Through Nurtur's Direct Communications Managed team, Jordan Fishwick have influenced over £100,000 worth of instruction fees in Q3 2025 from email marketing alone.”
“So far in 2025 we have received and tracked over 200 vendor leads from emails sent from BriefYourMarket and over 300 mortgage leads through the lead qualification in Leadpro.”
“In the last 6 months Nurtur have helped influence 15 instructions through the emails created and sent through BYM along with over 31,000 website leads.”
Get started with Email Marketing
Bring email, SMS, print and automation together in one platform built for estate agents. See how BriefYourMarket helps you win more valuations and instructions without juggling multiple tools.
