Not familiar with automated communications? Don't sweat it! Read our handy guide to find out how and why automated communications are the future of efficient communication.
When considering the benefits of automated marketing it’s often easy to overlook the fundamentals of using an automated system: it’s easier, faster, more reliable, more data friendly and extremely cost-effective, with 78% of successful marketers noting that marketing automation is most responsible for improving revenue contribution.
Automated marketing with BriefYourMarket.com’s system makes your job easier - and with 86% of marketers stating that “ease of use” was the most important factor when choosing a marketing automation system - you’ll be in safe hands with our easy to use platform. For example, your business can keep track of all the messages you’ve sent and to whom, streamlining your marketing process. The days of spending precious time creating and sending single or individually grouped messages are over. With automation you can send out an unlimited amount in just a few minutes. Automated systems are also more reliable; they don’t get stressed, overworked or tired; they don’t forget the important details like ‘who signed up today’ or ‘who asked to be unsubscribed’. One of the other key benefits of using BriefYourMarket.com as your automated marketing hosting service is its ability to deliver a considerably higher rate of your promotional content when compared to a business that is using a standard mail service provider. A higher percentage rate of delivery ultimately translates to more business for you.
You can also monitor all your data. The wealth of information that the BriefYourMarket.com system allows you to analyse will help determine your strategy moving forward. Access to constantly updated open and click through rates, for example, allows you to understand the kind of content that your clients and prospects are interested in, meaning that you can tailor your content to their needs. Now you’re monitoring your results you can analyse the variations of campaigns that you send out; another fantastic feature of the BriefYourmarket.com system is the ability to do A/B testing (or split testing). Send out variations in your campaign content and gain valuable insight into client and prospect behaviour.
Automated communications are just the beginning. To find out how BriefYourMarket.com’s marketing software has helped similar businesses increase business or to discuss the benefits of implementing an automated marketing strategy, contact one of our expert team on 0344 800 84 24 and find out how automated marking can boost your business TODAY.